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Daniel's LinkedIn Profile Success Story


Professional: Daniel Bankole

Industry: Digital Marketing

Experience: Recent graduate, 1 year of experience


"I didn't feel confident approaching companies and knew that I needed to do something different to stand out."

The Challenge


Daniel had recently completed a BSc (hons) in Business & Digital Marketing but he had limited experience in the digital marketing field. He needed a LinkedIn profile which would help to highlight his skills, experience and digital marketing projects in order to create new job opportunities.


Upon graduating from university, Daniel had been searching for digital marketing executive positions for 3 months. Whilst he felt that he had the fundamental skills for this role, he didn't receive any support from his university to help secure a vacancy. Daniel was concerned that companies weren't contacting him when he submitted his CV, so he sought an opportunity to build his professional brand and receive more interest from companies with a LinkedIn profile.


The Solution


Daniel purchased the LinkedIn Profile Optimisation package. He was paired with an experienced LinkedIn optimisation specialist who worked with him to:

  • Create a professional profile which aligned with his experience, capturing his expertise and his acquired skills for the digital marketing industry

  • Highlight digital marketing projects and linking to external portfolios to demonstrate his experience

  • Maximised visibility of the profile to digital marketing hiring managers and local business directors, improving SEO and ranking his profile on Google


How Empower Personnel: Career Academy Helped


Daniel felt confident in his ability to approach companies with his new LinkedIn profile. Within 2 weeks, Daniel's profile had been viewed over 40 times by hiring managers and he has now received a job offer for a graduate vacancy as a Digital Marketing Executive.


Visit the Empower Personnel Career Marketplace for professional support services to optimise your career opportunities today. Graduate packages are available. Alternatively, our team are available via website live chat or you can contact us here.